The Rich Affiliate

Posts Tagged ‘Broadcasting’

In broadcasting, syndication is the sale of the right to broadcast radio shows and television shows to multiple individual stations, without going through a broadcast network. It is common in countries where television is scheduled by networks with local affiliates, particularly in the United States. In the rest of the world, however, most countries have centralized networks without local affiliates and syndication is less common, although shows can also be syndicated internatio…
Buy Broadcast syndication: Broadcasting, Radio programming, Television program, Broadcast network, Network affiliate, United States, First-run syndication in the United States, 2000s, 100 episodes, Rerun at Amazon

Review

Providing an inside view of each medium the book examines the different audience research methods, budgets, and scheduling, message, and branding efforts employed to keep people tuning in or logging on. The authors have put together an excellent resource guide for media professionals and students seeking to enter this field.-P.G. Kishel, Cypress College, Choice, Feb 2007

Book Description

Capture and Retain Your Media Audience!

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Buy Media Promotion & Marketing for Broadcasting, Cable & the Internet, Fifth Edition at Amazon